Entrepreneurship and Creation of new Entrepreneurial Ventures
Teaching Stuff:
- Konstantin Aravossis, Assist. Professor NTUA
Targets of the Course
- The familiarization of the students with the concept of Entrepreneurship
- The organization of visits of successful businessmen and presentation of their experiences, through dialogue with students
- The familiarization of the students with the concept of a business plan, as used in the public and private sector
- The theoretical and practical analysis of all individual characteristics comprising a business plan, as a corporate development tool
- The critical presentation of business plan cases of Greek and foreign organizations
- The students' practice in creating a business plan
Content of the Course
Curriculum (4 hours)
- Introduction in the concept of entrepreneurship
- Entrepreneurship (international practices and statistics). Definition of business planning, uses, requirements, applications, Greek particularities
- Business plan as a strategic tool for the development of an organization. The case of GROUP IKEA (furniture). The individual elements of business planning in the public and private sector (similarities – differences). Presentation of the experiences of a businessman (A)
- Analysis of the external environment. Presentation of the experiences of a businessman (B)
- Analysis of the internal environment Presentation of the experiences of a businessman (C)
- Strengths and Weaknesses Analysis (Swot Analysis) / Organization of Development Strategies. Presentation of the experiences of a businessman (D)
- Presentation of a Business Plan through 2234/94 and 1892. Case Study Presentation of foreign companies
Grades
Grades are based on the evaluation of the project prepared (by student groups) of a complete business plan, during which, students will practice in the application of the concepts of this Course.
For the determination of final grades, the following shall be taken into account:
- The quality of the presentation
- The quality of the Business Plan and
- Participation at the discussions in the classroom
References
Indicative Greek References:
- Stutely R. "The Ideal Business Plan", copyright for Greek language: Papasotiriou & Co., Athens, 2003.
- Athanasopoulos P., Athanasoulis Ch. "Corporate Policy and Strategic Administration", Stamoulis Publications, Piraeus 1990.
- Aravossis K., "Development and Evaluation of Investment Plans and Programs – From Theory to Practice", NOMIKI BIBLIOTHIKI, Athens, 2007.
- Georganta Z., "Entrepreneurship and Innovations", ANIKOULA, 2003.
- ETVA S.A.: "Evaluation Manual of Business Plans", Theofanides Stavros, Papazisis Publication, 1985.
- Ioannides S., "Enterprise and Entrepreneurship", Papazisis Publ. 2000.
- Karvounis S. "Technical – Economical Studies", Stamoulis Publ., Athens 2000.
- Kokkoris Th. "Business Plan", Kokkoris Th. Publ., Athens, 1995.
- Lambropoulos P. "Entrepreneurship Manual", Propombos Publ. 2002.
- Bourdoukoutas P. "Entrepreneurship in the New Economy", Sideris Publ. 2001.
- Bourdoukoutas P., Papadimitriou S., Ioannides A., "Entrepreneurship: Framework and Policies", Klidarithmos Publ., 2004
- Papadakis V., "Business Strategies: Greek and International Experience", Benou Publ., 1999
- Sarsentis V.N., "Entrepreneurial Strategy and Policy", Benou Publ., Athens, 1996.
- Ministry of National Economy, Sector for the Management of Public Utilities Business Planning: "Strategic and Business Planning of Public Utilities and Organizations".
Supplementary Material
- Supplementary Material for Entrepreneurship (in foreign languages)
- Aiding Material for Business Planning (in foreign languages)
- PowerPoint Presentations